The Challenge
There are several challenges in the sports community despite the amount of money invested in it globally. It mainly operates in narrow networks which leads to :
- Fragmented sub-communities
- Budding athletes not getting enough opportunities
- Sports scientists lack in exposure as they work behind the scenes
- Professionals relying on their primary network for growth
Even with multiple stakeholders and the potential for large investments, the chances for athletes and other sports professionals to be noticed and make a career in sports are still extremely slim.